Case Studies / Golazo
Golazo is a goal tracking app - be it personal or professional. The app allows you to set goals, measure progress, get reminders and celebrate milestones.
We selected WowMakers after an extensive search for a reliable UX agency for the design and development of Golazo app. They designed intuitive user journeys, information architecture and wireframes. Their engineers completed the software development (both iOS and Android) well within the promised deadline. Overall, it was a wonderful experience working with WowMakers. I will definitely go back for future requirements.
Will Morrison, Head of Brand Experience, Golazo
Goal-completion works in two ways. Easier goals often take less time to complete, boosting the morale of the user, while the harder goals, on failing to complete, would often mess with their motivation. To overcome this, people usually set short term plans to reach their long term goals. In a scenario where the users juggle between hard and easy goals, some unnecessary confusions and dilemma takes over, disrupting the overall goal tracking experience. In this project, our objective was to break the bigger goals into smaller attainable tasks and help the users measure and manage their whole journey.
Nothing is more rewarding to the user like striking off the boxes, crossing over that finish line or in this case the completion of a goal. This is also the opportunity for the user to celebrate and showcase their accomplishments among their peers.
User Interface Design
iOS and Android App Development
We didn’t have to do a lot of research to figure this out. Emojis mean emotion. And this influenced Golazo to steer to an interactive side of goal-tracking that was never seen before. We made sure that the designs used all the right emojis that users were familiar with, which helped the app connect with the audience.